Your location information can help Google show you more relevant ads. For example, Search might show results that are relevant to a general area you’ve searched from in the past. Web & App Activity, for example, is a Google account setting that lets people save their activity data and associated information like location, so they can make their experience more personalized when they are signed in across Google services. To help people find things faster and get more helpful results This information can be viewed and deleted in Timeline. If you choose to use Location History, your device’s precise locations are saved to a personal map, including when you don’t have Google apps open. To use Timeline, people can turn on Location History, a Google Account setting that creates a personal map of the places they’ve been and the routes they’ve taken. People can choose to remember places they go with their devices using Timeline. To help people remember places they’ve been In Google Maps, location information helps people find their place on a map and navigate to places they’d like to visit. For example, someone searching for movie times will likely want to see movies at theaters in their neighborhood, not in another city. Google may use or save location information to provide people with useful services when they interact with Google products, such as providing locally relevant and faster search results, traffic predictions for people’s daily commutes, and suggestions that take into account a person’s context. Here are some key ways Google may use location information. How Google uses location information varies, depending on the service or feature being used and people’s device and account settings. How does Google use location information? Learn more in Google’s Privacy Notice for Google Accounts and Profiles Managed with Family Link, for Children and Google’s Teen Privacy Guide. Some data practices may differ for users under the age of 18. This page provides additional details about the location information Google uses and how you can control the ways it may be used. The Google Privacy Policy describes how Google uses data, including location information, when you use its products and services. Location information also helps with some core product functionality, like providing a website in the right language or helping to keep Google’s services secure. From driving directions, to making sure your search results include things near you, to showing you when a restaurant is typically busy, location information can make your experiences across Google more relevant and helpful. Location information plays an important role in that mission. Google’s mission is to organize the world’s information and make it universally accessible and useful.
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